DigiCon 2022 Set to Highlight the Startup Economy

 

The Internet & Mobile Marketing Association of the Philippines (IMMAP) has finally unveiled this year’s theme for the biggest and most anticipated Digital conference in the country.

DigiCon Valley 2022 will tackle the landscape of digital marketing transformation with brands, advertising professionals, and business leaders to celebrate innovation, problem solving, and the entrepreneurial spirit of Philippine firms. Happening from October 10-14 at 9AM to 1PM PST, official delegates will be able to learn from four all-new tracks that tackle the different stages of innovation: Launchpad, Hypergrowth, Breakthrough, and Enterprise. 

This year’s theme is an allude at the Gobi-Core Philippine Fund Ecosystem Report of 2021 which perceived that the growing startup scene in the country is ripe for it to finally become a key player in the technology sphere, in relation to ASEAN counterparts.

The future for development and expansion is projected with optimism as logistics, e-commerce, and fintech sectors continue to rise locally, especially in a post-pandemic economy. It is expected that Philippine firms will raise more investments in the next three years versus the past five years combined.

Leading 100 speakers across the 65 sessions of the 5-day event, keynote Speakers include world-renowned marketing expert and academic, Mark Ritson; one of the most influential female entrepreneurs in the world and founder of the Huffington Post, Ariana Huffington; and the co-founder of Character Ventures and the inventor of the Design Sprint, Jake Knapp. More internationally-acclaimed speakers and guests are set to be announced soon.

After two years of virtual connections, DigiCon Valley 2022 is finally bringing back face-to-face networking through the DigiCon After-hours. Held between 6-9 PM on select evenings across the city, major sponsors will host physical gatherings which promise to provide cocktails, entertainment, and speed networking, allowing delegates to reconnect with others in the industry.

Tickets are now available for purchase with the early bird discount at 40% off in limited supply. For more information and updates on DigiCon Valley 2022, visit www.digicon.com.ph and follow their social pages on Facebook, Twitter, and Instagram.

* This event will be powered by ViVYD. To learn more about this platform, visit https://www.qairos.asia/vivyd

IMMAP DigiCon Valley 2022 is co-presented by Angkas, and would like to thank Platinum sponsor Manulife Philippines and Tiktok; Gold Sponsor Investing in Women, an initiative of the Australian Government; and Silver Sponsor, Hepmil Philippines.

Sterling Bank of Asia signs agreement with Anti-Money Laundering Council

 

L-R: Atty. Mel Georgie B. Racela - Executive Director, AMLC Secretariat; Atty. Rodel U. Buenaventura - Acting Director of the Commitments and Policy Group, AMLC Secretariat; CecilioD. San Pedro – SBA President & CEO; Luisito S. Mayor – SBA Sr. Vice President & Operations Group Head

 

Sterling Bank of Asia (SBA) signs an Information Sharing Protocol (ISP) Agreement with the Anti-Money Laundering Council (AMLC) to support government measures to combat financial crimes in the country.

The ISP framework aims to effectively control, detect, and investigate money laundering (ML), terrorism, and financing of terrorism (FT) in the country. It will also cover information exchange and capacity-building measures to enhance the ability to address ML, terrorism, and FT concerns. Further, the ISP aims to institutionalize an adequate documentation mechanism to perform targeted suspicious transaction monitoring and reporting, as well as develop valuable/breakthrough investigative leads.

 “This is in line with the Bank’s efforts in promoting a strong and good corporate governance culture," said Cecilio San Pedro, SBA's President and CEO.

 SBA recognizes the importance of the collaboration between the public and the private sector in upholding a framework that will deliver a more efficient and effective identification and detection of financial crime patterns and trends. "Sterling Bank will extend its full cooperation in the exchange of information and financial intelligence and full support in the capacity-building measure of AMLC,” said San Pedro.

 For more information and updates about Sterling Bank of Asia, visit www.sterlingbankasia.com and download the Sterling Bank Online App to experience secure and convenient banking.

Fujifilm Embraces a Decade of Innovation in the Philippines

 

FUJIFILM, one of the most trusted companies in the world, ushers in a new decade in the Philippines amid challenges in the continuing global pandemic. The Japanese brand continues to make significant contributions to society by offering products and services in a wide range of businesses utilizing unique technologies that have cultivated and evolved in the photographic business. The company offers a variety of products and services in to four segments of: Healthcare (products and services like medical equipment and producing pharmaceuticals); Materials (provides industry efficiency like graphic systems, inkjets, semiconductor materials and recording media); Business Innovation (digital color multifunction devices and printers for office use and services for business solutions); and Imaging (photo and electronic imaging such as mirrorless cameras and photo printing services).

 

Fujifilm Philippines was established in 2012 as a sales subsidiary of Fujifilm regional headquarters in the Asia Pacific. The company caters to quality products and services for the Philippine market in electronic, photo imaging, industrial products, graphic and medical systems. 

The company opened its first branch in Cebu in 2019 to respond to the growing demands and monitor the quality and consistency of its products and services in the Visayas and nearby Mindanao provinces. 

In its 10th year in the Philippines, Fujifilm has continuously served people’s needs through a diverse range of innovative consumer and business products, including solutions and services.  

 

Beyond Photography – Fujifilm Medical Systems

 

While Fujifilm has long been synonymous with superior-quality photographic films, Fujifilm Philippines as a company has evolved into so much more. Fujifilm leveraged on its expertise in pushing healthcare, and business innovation growth. Throughout the years, Fujifilm Philippines has created businesses providing total solution in multiple high-tech fields and has come to be known as a technology-oriented company. 

 

Fujifilm Philippines steadily penetrated and made significant contributions in enhancing the local healthcare industry. As a global pioneer in diagnostic imaging and information systems for healthcare facilities, Fujifilm’s Healthcare segment has helped address the country’s most pressing challenges. Its Healthcare technology and Medical Business Systems has contributed in the pursuit of operational efficiency of the local healthcare system. 

 

In 2020, at the height of the pandemic, Fujifilm Philippines continued its support towards the local hospitals. The company installed FDR Go PLUS at various hospitals in the country. The FDR Go PLUS is a digital mobile x-ray that gives significant contribution to the Radiology Team frontliners in doing the chest x-ray needed for patients having signs and symptoms of COVID-19.

 

FUJIFILM Corporation expanded the product lineupthrough the acquisition of Diagnostic Imaging-related Business of Hitachi, Ltd in 2020, covering CT, MRI in addition to X-ray, ultrasound systems, endoscopy, in-vitro diagnostic systems and Picture Archiving and Communications System (PACS). Fujifilm Philippines has also started offering these products in the local market, giving the much-needed service and medical equipment to the country.

 

Moreover, Fujifilm Philippines recently secured Food and Drug Administration (FDA) approvals for two of its key products that have aided healthcare workers in responding to COVID-19 cases. The FDR nano, a mobile digital X-ray system that allows medical professionals to diagnose COVID-19 signs and at the same time aid in reducing COVID-19 infection risks; and the FUJIFILM COVID-19 Ag Test Kit,     a testing kit that provides quick screening for COVID-19, got FDA’s nod. Both products are expected to help in the government’s heightened efforts to put an end to the COVID-19 pandemic.  

 

Fujifilm will continue to supply various products and services that meet the needs of the medical frontline to contribute to the advancement of medical care around the world, and the maintenance and promotion of human health.

 

Leading the Industry

 

Solidifying its position as a global leader in photographic imaging, Fujifilm Philippines has introduced and popularized a diverse range of game-changing products such as the X-series mirrorless digital cameras and instax or instant cameras.

 

In 2017, Fujifilm Philippines introduced the FUJIFILM GFX50S, the first medium format mirrorless camera. The GFX systems offers versatility to a wide audience from commercial to landscape photography. Currently, the company has been actively promoting the FUJIFILM GFX100S, the fourth large format mirrorless camera in Fujifilm’s GFX System.

 

Apart from introducing pioneering technologies, Fujifilm Philippines has closely reached out to its audience by creating various relevant and memorable touchpoints. These are workshops, shooting events, customer interviews, symposiums, and tradeshows.  Among the company’s significant milestones is the first-ever Fujifilm Photofest in 2016; and the Fujifilm Nationwide Photowalk in 2019. The Nationwide Photowalk was one of the country’s biggest photography related event, with over 4,000 registrants from all over the Philippines. Fujifilm’s photowalkcontinues to drive leading photographers, enthusiasts, and encourage the continuing passion for film photography.

 

Moreover, in response to the COVID-19 pandemic and anticipation of the “new normal”, Fujifilm Philippines launched the Fujifilm Online Academy in 2020. This free online academy has provided knowledge about photography, videography, and vlogging.

Besides the company’s significant achievements in the mirrorless camera market, Fujifilm Philippines with its Graphic Business Division remains as one of the stronger players in the offset business in commercial and publishing segments. Fujifilm has never stopped to be one of the leading companies in digital printing market as well. Fujifilm invested in the digital printing technologies and started to sell digital printing machines in the 2000s, and a lot of Fujifilm digital printing machines are used and marketed around the world. In the country, the company sells wide-format inkjet printer and has plans to expand the digital machine line up.

In line with its Global Branding Campaign “NEVER STOP”, Fujifilm aims to realize a sustainable society and contribute to social issues by creating new value in a wide range of business domains through innovation in products, services, and technological development. The campaign also seeks to promote a better understanding of Fujifilm’s broad range of businesses and its entry to new fields. Fujifilm will continue to proactively engage in researching and developing new technologies. As a technology-oriented company, Fujifilm will never stop taking on the challenge of leveraging on its core technologies to create outstanding new products, build new businesses, and grow the company as a whole.

 

Fujifilm Philippines not only wants to keep up with the times but continues to reinvent itself to offer better products and services and contribute to the quality of life in Philippine society.

 

For more information about Fujifilm Philippines, visit www.fujifilm.com/ph. 

 

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Make your love language food this Father’s Day

Evolution of Fathers

The roles of fathers have gone beyond being the sole provider for the family. They are equally important in nurturing the family’s wellbeing by building strong relationships and being actively involved in child care interests and responsibilities.

Such wonderful fathers, who literally become our rock, protecting us as much as they can. Some fathers may not be huggers or emotionally attuned to us but you know they truly care deep down through their unique love language.

We are truly blessed to have fathers and father figures in our lives, who helped mold us to into what we are today. We thus salute these ‘’men’” on their special day.

Nothing beats whipping up something sweet from the heart. Make your love language food. Make this utterly #Madalicious treat, Cerveza Negra Chocolate Balls, made with Magnolia Devil’s Food Cake Mix combined with Cerveza Negra. It will pleasantly surprise your taste buds too

Preparation Time: 40 min

Baking/Cooking Time: 25 min

Main Ingredient:

Eggs

Flour

CERVEZA NEGRA CHOCOLATE BALLS

Ingredients & Preparation HH Measurement Measure

1 (550 g) pack MAGNOLIA DEVIL’S FOOD CAKE MIX

3 (50 g each) pc MAGNOLIA BROWN EGGS

1 (330 mL) bottle CERVEZA NEGRA

1 (120 mL) cup coconut oil

COATING & DÉCOR

1/2 kg dark chocolate, chopped

100 grams pistachio nuts, chopped

1 (120 g) cup cocoa powder

1 (80 g) cup desiccated coconut

100 grams white chocolate, melted (optional)

Procedure:

1. Preheat oven to 176.7°C (350 F). Meanwhile, line and grease one (1) 12x16 inch square pan

with baking/wax paper. Set aside.

2. In a bowl, combine cake mix, eggs, cerveza negra and oil. Mix until smooth in consistency.

Pour into prepared pan.

3. Bake for 25 minutes. Let cool and then crumble cake and form into 1-inch balls.

4. Prepare dark chocolate by melting it for 10-15 seconds in a microwave oven over high

setting.

5. Dip each ball in melted dark chocolate and then roll each ball in pistachio nuts, cocoa

powder or desiccated coconut. Drizzle with some melted white chocolate placed in a piping

bag, if desired.

Makes 40 pieces.

(Yield: 40 pc (30 grams per ball) /4 pc per serving )

Hastag when sharing the post

#MagnoliaDevilsFoodCake #MagnoliaInc #HomeFoodie #Madalicious #FathersDayTreat #CervezaNegraChocolateBalls #Food #Foodie #LoveLanguage #FathersDay

Avon pushes for planet-kind beauty

When Avon said it is doing beauty differently, they meant it in every step of their process.

Challenging the industry in the Philippines for 44 years and globally for over 135 years, Avon is on an ambitious journey for long-term sustainability. The global beauty brand is perfecting every formula with cruelty-free technology, shifting to recyclable packaging, and advocating for community welfare by putting the environment first.

As part of Natura &Co, Avon adheres to a 2030 Commitment to Life that aims to achieve Net Zero Emissions by 2030. And in its efforts toward sustainability, the global beauty brand announced Its first solar-powered facility.

Avon, in collaboration with Spectrum, a subsidiary of the Manila Electric Company (Meralco), inaugurated the solar rooftop project in its manufacturing plant in Calamba Laguna last April 22, in celebration of Earth Day.

Since its completion, the solar installation has generated more than 250,000 kilowatt-hours (kWh) of clean energy, helping the beauty company lower its carbon footprint by 160 tonnes. It is expected to generate almost 841,100 kWh clean energy on its full year of operations, nearly quadrupling the carbon footprint reduced to 599 tonnes or equivalent to 329,315 trees planted.

"Taking care of our planet is also similar to taking care of the people because the people will be the ones who will benefit when we take care of our planet. We want to highlight that this is the first solar project of Avon, not just in the Philippines, but internationally," says Tirso Antonio B. Pereja, Avon Products Mfg., Inc. Head of Operations, during the inaugural ceremony.

With its installation of solar panels, Avon joins the roster of international and local companies that engaged Meralco and Spectrum as part of their sustainability journey.

Start your journey towards a more sustainable lifestyle by checking check out Avon www.avonshop.ph or like and check out Avon Philippines on Facebook to find out how you can be part of the beauty of doing good!

Cebuana Lhuillier Micro Savings unveils new trio of promos to further encourage Pinoys to start saving money

 

To urge more Filipinos to save up for their future, Cebuana Lhuillier, one of the country’s top micro financial institutions, is offering three exciting promos for its new and existing micro savings clients that will run until July 31, 2022.

Clients who will open a new micro savings account may purchase their 24k card at half the price for only PHP75. Along with this, they will also automatically earn an entry to Cebuana Lhuillier’s Lucky Savings e-raffle promo, where they can win up to PHP50,000. The raffle is also open to existing clients who will upgrade their micro savings account Quick cards to Cebuana Lhuillier 24k debit cards. On top of these offers, Cebuana Lhuillier micro savings account holders can also enjoy free money transfer services to any of its over 3,000 branches nationwide.

“Cebuana Lhuillier Micro Savings provided ordinary Filipinos with the opportunity to save for their future, and has proved to be essential to many of our kababayans during the intense lockdown periods at the height of the pandemic. Now that we are in the process of rebuilding, I encourage our Ka-Cebuanas to start saving once again. Truly, the mark of a financially-included Filipino is one that can be assured of a nest egg—no matter how small—that they can use for the rainy days,” Cebuana Lhuillier president & CEO Jean Henri Lhuillier said.

Since its launch in 2019, Cebuana Lhuillier Micro Savings has made a difference in the lives of its clients, by making it easy for majority of Filipinos to save money without the usual pain points in opening a bank account. A product of Cebuana Lhuillier Bank and made available nationwide by cash agent Cebuana Lhuillier, Micro Savings enabled clients to open a bank account with just fifty pesos and one valid ID.

Three years after its launch, Cebuana Lhuillier Micro Savings has gained close to 6 million account holders, and has served as a valuable resource for Filipinos who relied on the money they have saved in order to survive at the height of the pandemic.

However, despite the growth in number of savings account holders, majority of Filipinos remain unbanked. In fact in 2020, only 25% of households had any form of savings, most of which are from high-and-middle-income groups.

For more information, go to www.cebuanalhuillier.com or find us on Facebook at https://www.facebook.com/cebuanalhuillierpawnshop.

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Federal Land helps drive socio-economic activity in Marikina, Manila, and Manila Bay Area with new properties

Real estate company Federal Land, Inc. is on track with its 2022 targets with new properties that are seen to help drive socio-economic activity in Marikina, Manila, and the Manila Bay Area in Pasay City. 

 

“We are optimistic that the sector will see a significant rebound this year. This is the reason we remain aggressive in introducing new properties in key areas in the metro. As more people resume their previous routines, we shall provide them with living options that will fit their needs and respond to their demand for a holistic, sustainable lifestyle,” Federal Land, Inc. sales group head Margarita Saenz-Resurreccion said.  

 

This position supports the findings of the recently releasedColliers Property Market Report, which listed “improvement in consumer and business confidence” as among the key market enablers for the sector.    

 

The report, released on February 9, mentioned the overall Metro Manila vacancy rate is expected to go down to 16.2% by the end of 2022, from 17.9% in 2021. “This points out to a healthy supply pipeline,” it said. 

 

Colliers also sees gradual recovery in rents and prices and expects an increase of 1.7% and 1.5%, respectively, as demand grows. It also cited data from the BSP’s latest Residential Real Estate Price Index (RREPI) report showing nationwide home prices increased by 6.3% YOY in Q3 2021 due to stronger consumer demand for residential property.

 

The group also encouraged residential developers to “continue lining up projects, both condominium and house & lots, in line with the anticipated recovery of the economy and as more professionals return to traditional offices located in central business districts.”

 

New developments

Federal Land is set to launch new residential towers in Marikina with Siena Towers, Manila with Quantum Residences, and in the Manila Bay Area with Mi Casa.  

 

“All these developments are strategically located in areas with various commercial and lifestyle choices, with nearby schools, hospitals, and major thoroughfares. They feature a wide range of amenities and access to the outdoorspace that allow residents to lead an active, well-balancedlife,” Resurreccion said. 

 

Located along Sumulong Highway in Marikina City, Siena Towers is a modern take on the town of Siena, Italy, where rural charm and progress abound. It is an ideal option for those looking for an upgraded suburban living and access to modern conveniences at a reasonable price.

 

For its latest residential property in Taft Avenue, Manila, Federal Land’s Quantum Residences is among the company’s real estate developments that are seeing high demand from property buyers, both here and abroad. 

 

The three-tower mixed-use condominium is designed to fit the modern lifestyle. It is fiber optic ready, so everyone in the family is assured of fast and reliable connectivity for work, learning, and entertainment. 

 

Mi Casa, on the other hand, is an upcoming vertical residence located within the Central Business Park island of Manila Bay Area designed for contemporary Filipino living. It is a tropical-inspired residence nestled in the middle of a thriving community which makes an ideal home for executives and business owners who live a fast-paced life but aspire to go home to a quieter place that allows for relaxation and repose. 

 

“Overall, these properties are good investment options for those looking for a place to live, rent out, sell, or unwind,” Resurreccion concluded.  

 

###

 

Actual photo of Siena Residences along Sumulong Highway, Marikina City

 

Artist’s perspective of Quantum Residences along Taft Avenue, Pasay City

 

 

 

Artist’s perspective of Mi Casa in Metro Park, Manila Bay Area